Research & Insights

The Science Behind Better Communication

Curated research from the World Economic Forum, McKinsey Health Institute, and leading institutions on brain health, cognitive wellbeing, and the economic impact of communication.

Brain HealthMarch 2025

Why We Must Take Action on Youth Brain Health for the Economy

Brain health disorders cost the global economy $5 trillion annually. No brain health strategy can succeed without prioritizing young people. By investing strategically in brain health, we can build the foundations for future prosperity.

Source: World Economic ForumRead Article
Workplace WellbeingJanuary 2025

Thriving Workplaces: How Employers Can Improve Productivity and Change Lives

Rising burnout rates and shifting work trends underscore the urgent need for workplaces to promote employee wellbeing. This challenge presents a significant opportunity for driving up to $11.7 trillion in global economic value.

Source: World Economic ForumDownload Report
Mental HealthDecember 2023

How to Tackle the Mounting Crisis of Workforce Mental Health

Employee mental health influences productivity, innovation and economic prosperity. Organizations must help tackle this public health crisis by supporting individuals and communities, shaping mental health policies and championing a culture of care.

Source: World Economic ForumRead Article
Burnout PreventionJune 2022

Addressing Employee Burnout: Are You Solving the Right Problem?

Many employers focus on individual-level interventions that remediate symptoms, rather than resolving the causes of employee burnout. 1 in 4 employees experience burnout symptoms globally, and systemic solutions are needed over wellness programs alone.

Source: World Economic Forum / McKinseyRead Article
Brain Economy2024

The Brain Economy: The New New Thing

The brain economy is the idea that communities and countries contribute to economic growth through their collective brainpower. More than 3 billion people worldwide live with a neurological condition at a cost of $5 trillion per year. New research could unlock up to $26 trillion in potential global economic opportunities.

Source: The InnovatorRead Article
Brain Capital2025

Global Brain Economy Initiative (GBEI)

Brain capital is the essential infrastructure of the 21st century. The estimated annual cost to the global economy due to impaired brain health is $8.5 trillion, while investment in cost-effective interventions could yield $6.2 trillion in gains.

Source: Global Brain Economy InitiativeVisit Site
Brain Capital Index2024

The Global Brain Capital Index: Towards a Brain-Positive Economy

An executive summary exploring frameworks for measuring and advancing brain capital across nations, advocating for brain health to be valued alongside GDP and traditional infrastructure investments.

Source: Euromed EconomistsDownload Report

Communication Is Brain Health

Decodeme applies these research insights to build tools that protect cognitive wellbeing through better communication. Every feature is grounded in behavioral science and the COM-B model.