Three Pillars of Brain Capital
Brain Health
Emotional regulation, stress resilience, and cognitive load management. How well your brain handles daily communication demands.
Brain Skills
Communication competence, pragmatic reasoning, and social cognition. The skills you use to interpret and produce effective messages.
Brain Enablers
Habits, environment, and tools that support cognitive performance. Sleep, exercise, digital hygiene, and consistent practice.
Key Metrics
Behavioral Drift Index
An auxiliary, aggregated team- or department-level indicator that compares how communication patterns drift over time (risk, negativity, irony). Not a diagnosis, not individual, not a validated clinical index.
Brain Health
How well your brain handles daily communication demands — emotional regulation, stress resilience, and cognitive load management.
Brain Skills
Communication competence, pragmatic reasoning, and social cognition — the skills you use to interpret and produce effective messages.
Brain Enablers
Habits, environment, and tools that support cognitive performance — sleep, exercise, digital hygiene, and consistent practice.
Scientific Foundation
WHO Brain Health
The WHO brain health framework is one of the readings that shaped the index, for its emphasis on looking early rather than only after something has happened. The index itself is ours: it does not apply the guidelines and it does not measure health.
COM-B Behavioral Model
Each metric maps to COM-B components: Capability (skills), Opportunity (environment), and Motivation (habits) to drive sustainable behavioral change.